The logo fever from high-end brands still shows no signs of slowing down and Fendi seems to be one of the leading names in this race.
my ride on set #v114 @vmagazine 🌴🏍 brought 2 u in part by @fendi x
A post shared by Gigi Hadid (@gigihadid) on Jul 7, 2018 at 7:45pm PDT
It-girl Gigi Hadid’s jet ski is filled with Fendi logos.
As with many other trends, the Kardashian – Kenner – West family has played an important role in this revival: the photo of Kylie Jenner walking around with her newborn, Stormi, in a stroller
stormi strollers 🤑
A post shared by Kylie (@kyliejenner) on Apr 12, 2018 at 5:22pm PDT
Kylie Jenner and her daughter walk around on an expensive stroller from the Fendi brand.
So, it’s understandable that Fendi decided to come to this family to donate gold for its new advertising campaign.
Three generations of Kardashians in the #MeandMyPeekaboo campaign.
This is a continuation of a series of promotional campaigns that were launched last April with the fashion house’s creative director of men’s fashion and accessories, Silvia Venturini Fendi and her two daughters, Delfina Delettrez.
First series of the #MeandMyPeekaboo campaign with Leonetta Luciano Fendi.
In addition to the campaign photoshoot, the Kardashians will also appear in a short film, set in Los Angeles.
Personal, unique, unseen.
A post shared by Fendi (@fendi) on July 10, 2018 at 8:58 am PDT
“The idea was to expand the concept of family, because it is part of our history,” Venturini Fendi told WWD.
Fendi unveils the second chapter of #MeAndMyPeekaboo, a series of short videos and images that reveal the intimate and unexpected relationship between iconic women from around the world and the #FendiPeekaboo.
A post shared by Fendi (@fendi) on July 10, 2018 at 5:16 am PDT
Fendi wants to bring a more intimate, closer image of the Kardashians family.
Fendi also invited actor Ewan McGregor’s two daughters, actress and photographer Clara McGregor and musician Esther McGregor, to participate in the campaign focusing on the image of this woman.
The Peeakaboo bag model first debuted on Fendi’s runway in September 2008, for Spring – Summer 2009. Up to now, the brand has developed this bag model into many new types: large size, regular size, small size and micro size.
A Fendi Peekaboo bag costs between 2,500 – 5,000 euros depending on the model.
All images and videos of the #MeandMyPeekaboo campaign will be officially published on Fendi’s social media channels on July 11.
—
See more:
Kaia Gerber’s style fascinates young fashionistas.
In just one week, Lady Gaga transformed her fashion image spectacularly.
